Monday, May 2, 2011

Continuing to grow

Have been taking a look at GEO's membership base in the past couple of weeks...where we've been, where we are now, and where we think we'll be in the future.

Great news is that GEO's membership overall membership has grown by about 35% in the past twelve months...we now have almost 4000 members in 63 countries around the world! Issuer growth has outpaced that of service providers somewhat...about 60% of our members now come from issuing companies.

It's also interesting to see how our new members are coming into GEO...the two biggest sources of new members come from 1) referrals from existing members; and 2) local chapter activities. While it's great to know that our existing members are talking to their peers about joining, I'm most impressed with the support provided by our local chapter activities...and don't think it's a coincidence that the greatest growth in membership came in countries with active chapters.

Two countries led all others in percentage growth year-over-year: France and Norway each almost tripled membership in the past year! We've also seen significant growth in the US, Canada, Germany and Australia. The country experiencing the highest level of growth without a local chapter presence is Italy...a great predictor for the next chapter launch!

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